PetPro AI uses your customers’ pet profile information to create expanded and more accurate pet personas, which then enables you to offer more accurate product and service suggestions to customers. These personas can also be matched to specific products and services for other customers’ pets with the same characteristics.
The information you collect in a customers’ pet profile is anonymized (PII data removed) and run through the PetPro Artificial Intelligence system, combining it with the millions of other data points about pets, products, and health. An example of how this works is how you would go about suggesting a food to a customer based on ingredients and health issues.
Customer A has a specific breed of adult dog with a specific health issue. Food A has ingredients known to assist with this specific health issue in this specific breed of adult dog. Product suggestion can now be made to Customer A with confidence based on pet profile information and PetPro AI insights.